Slalom
Slalom logo repeating

Careers at Slalom

Marketing Technology Consultant
JO-1801-2536
Dallas
No

Role: Marketing Technology Consultant

Office: Dallas


Overview: If you love data and helping clients use their marketing automation tools more efficiently, you have found your match! In this role you will be gathering requirements, building out solutions for clients' B2C marketing technology needs and helping them gain insight into their data. You will be doing system integration with different databases and marketing automation tools, consulting clients on different ways to set parameters around their data to gain better insight into their target audience and helping with system upgrades when products come up with new generations. The ideal candidate is a self-driven individual with a “get it done” mentality that has a passion for helping organizations solve complex business and technology problems.


Responsibilities:

  • Translate business objectives and marketing plans into well-designed solutions that best leverage digital platform capabilities
  • Recommend appropriate digital technology to support the customer’s needs end-to-end, including hosting and integration with existing technologies (CRM, marketing automation, analytics, etc)
  • Lead business and technical design sessions; work with Slalom architects to design and document solutions that are aligned with client business objectives
  • Manage the delivery of custom solutions, interfaces, and integrations, leading a team and/or working with a Slalom project manager
  • Evaluate and provide requirements and solutions for activating and optimizing marketing technologies (e.g. Adobe Marketing Cloud, Salesforce Marketing Cloud, Marketo, Pardot, etc.) and Ecommerce solutions (e.g. SAP Hybris, Salesforce Commerce Cloud etc.) 
  • Support business and technology teams to define, design, architect, implement and operate web platforms and capabilities
  • Demonstrate knowledge of marketing campaign planning and execution practices related to email, interactive and cross-channel marketing initiatives
  • Understand all facets of the various platforms for both B2B and B2C clients, such as creation of cross-channel campaigns, implementations of lead scoring, lead nurturing, alerts, routing and notifications, segmentation, personalization and creation of ROI reporting and key metrics
  • Provide expertise in eCommerce and eService to guide web product strategy and roadmap development

 

Qualifications:

  • Excellent client-facing written and oral communications skills
  • Familiarity with related Adobe products such as Analytics, Campaign, Target, Audience Manager, etc.
  • Proven ability to design and deliver simple and complex digital solutions
  • 5+ years of Web Content Management System experience, ideally in consulting or digital agency work
  • Minimum of 3 years of digital or marketing platform experience (5+ years preferred)
  • Strong background in CMS, analytics, CRM, marketing automation, SEO
  • Experience developing customer journey maps

 

Slalom is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Would you like to apply to this job?

Log In if already registered

otherwise

Please Register


Previous MonthNext Month
SunMonTueWedThuFriSat